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News

We’re capturing data we previously couldn’t: an interview with horticultural consultant Chris Need

Besides directly helping growers directly, we’re seeing the powerful role the 30MHz platform can play in helping growers and consultants communicate and collaborate about crop needs. We spoke with Chris Need, a UK-based horticultural consultant about his work with 30MHz. Here are his observations on the benefits of the data platform, in his own words.  ...
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30MHz on tour

30MHz is increasingly global– data in the ZENSIE platform is coming from 5 continents, and over 150 deployments. And our growing network of distribution partners is central to helping us empower growers. We’re joining some of our partners at upcoming events. Here’s where you can find our tech and get a demo in the coming ...
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UK: Join us at Sensors in Food and Agriculture

How do we make agriculture and horticulture more productive? How do we reduce waste, increase yields and cut costs in the process? How do we provide growers with more context about their crops and growing environments, so they can make better decisions? How do we make sure communication and collaboration is data driven, yet exceedingly ...
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We’ve made notifications even more tangible

When you’re building a platform to make agriculture more productive, usability is key.* *Alongside, of course, real-time reliable data, a robust architecture, and a roadmap actually dictated by customer needs. We want to present growers data on their crops and environments in the various forms they need it in to take action (preventing crop loss (from ...
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30MHz and Hort Americas join forces to bring smart sensing to North American growers

Leading commercial horticultural suppliers Hort Americas, and smart sensing technology providers 30MHz are pleased to announce that they’ve partnered to bring the power of real-time, crop-level monitoring to growers across Canada, the United States, the Caribbean and Mexico. Hort Americas is the first North American distributor of 30MHz technology. The data platform for horti- and ...
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Seed Meets Technology 2018

Seed Meets Technology is an annual event which takes place from Tuesday September 25 till Thursday September 27. The event completely focuses on the seed industry and exists of an exhibition and several trial fields. In addition to the fair, several symposia and lectures are organized. The event itself is generating more and more publicity ...
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Wengfong nurseries upgraded to smart sensing tech, and is reaping the benefits

Wengfong Nurseries, leading growers of Chrysanthemum cuttings based in the Cameron Highlands district of Malaysia and the biggest propagator in the country, upgraded from inaccurate handheld sensors and data-loggers (read: time wasted with manually taking measurements) to monitoring EC, VWC, temperature/humidity, and PAR (sunlight strength) remotely with 30MHz wireless sensing technology. The results? More accurate ...
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Royal Norfolk Show: Crops have feelings too

Ask anyone– British agriculture is at a turning point. Increased productivity is a necessity, and data is the driving force behind it. But farmers don’t have time for cumbersome tech that takes forever to deploy and learn to use. Luckily, remote crop-level monitoring doesn’t have to be difficult. We’ll be at the Royal Norfolk Show ...
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Solving the food crisis will have to be collaborative

Practically every article about agricultural technology opens with the statistic about how many people we’ll have to feed in X year. (By 2050, a global population of 9.8 billion will demand 70% more food than is consumed today.) So how do we adapt and keep going? Some claim to have the exact answer, but let’s ...
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There’s no way we’d miss Cereals 2018 in Cambridgeshire

Smart sensing is transforming agriculture, helping growers make better, quicker decisions based on accurate, real-time information on their crops and environment. It’s for greenhouses, vertical farms, cold storage– and not least of all, for arable farming. That’s why there’s no way we’d miss joining over 20,000 farmers, agronomists and industry professionals on the 13th & ...
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