News
Horti Asia 2018: 30MHz in Thailand
It’s that time of year again: August 22nd through 24th, 30MHz will be in Bangkok for Horti Asia 2018, the international trade show for horticultural and floricultural production and processing technology. We’ll be showcasing ZENSIE, the platform for agridata, as well as some of the agri-oriented sensors from our portfolio. Besides demoing our tech, we’ll ...Read more
Produce temperature protection with crop-level data
In the world of produce, temperature is critical. Awareness of temperature changes can be the difference between a quality product, and a heat-damaged one. The implications run deep: health and safety, profits and supplier reputation are all on the line– and supermarket demand for quality produce is only increasing. With the right data, agribusinesses can ...Read more
Who are you giving your future (agri)data to?
Working in agri-technology, I come across this statistic quite often: “IoT device installations in the agriculture world will increase to 75 million in 2020″ I’m happy to leave discussing the details of the precise projections to analysts, but the point remains: agriculture is digitizing. It’s digitizing at varying rates in various sectors and regions, but we can ...Read more
This potato grower upgraded from manual reactive to real-time proactive irrigation monitoring for greater productivity
Based in Cambridgeshire in the United Kingdom, an Ely-based customer of 30MHz produces potatoes, onions and wheat. An accurate understanding of field soil moisture levels is crucial to the grower’s potato quality and volume of production. The impact of irrigation Irrigation impacts potato harvests at every stage of development, from determining how many tubers form, ...Read more
Visualizing targets with ZENSIE notifications
We recently combined the power of charts and notifications to make the parameters of custom alerts visible in chart widgets, making it easy for customers to observe when crop or environmental measurements triggered notifications.* *(And allowing them to to continue to watch them do so in real-time) But there’s another useful application of the notifications-in-charts ...Read more
Add Saudi Arabia to the 30MHz map
We’re proud to have deployments across five continents, with new countries added to our map regularly. And we’re thrilled to have our first Saudi Arabian deployment under our belt! Read more about our (international) customer deployments here.Read more
Traceability + Crop-level monitoring= less waste, better product
So, you’ve grown perfect crops. You’ve optimised irrigation, prevented sunscald, averted disease risk, and saved money with an IPM strategy that’s tailored to your growing conditions. The last thing you need is your (and mother nature’s) market-ready, sustainable product to be a casualty of bad storage or transport conditions. It doesn’t need to be. Consus ...Read more
We’re capturing data we previously couldn’t: an interview with horticultural consultant Chris Need
Besides directly helping growers directly, we’re seeing the powerful role the 30MHz platform can play in helping growers and consultants communicate and collaborate about crop needs. We spoke with Chris Need, a UK-based horticultural consultant about his work with 30MHz. Here are his observations on the benefits of the data platform, in his own words. ...Read more
30MHz on tour
30MHz is increasingly global– data in the ZENSIE platform is coming from 5 continents, and over 150 deployments. And our growing network of distribution partners is central to helping us empower growers. We’re joining some of our partners at upcoming events. Here’s where you can find our tech and get a demo in the coming ...Read more
UK: Join us at Sensors in Food and Agriculture
How do we make agriculture and horticulture more productive? How do we reduce waste, increase yields and cut costs in the process? How do we provide growers with more context about their crops and growing environments, so they can make better decisions? How do we make sure communication and collaboration is data driven, yet exceedingly ...Read more