30MHz and Fargro partner with NextGen Fruit Group

Our partner Fargro Ltd, a leading wholesaler and supplier of commercial horticultural products, and 30MHz have become a co-sponsor of networking and education organisation NextGen Fruit Group, alongside its partner 30MHz.

The two companies will both become AgriTech Partners of NextGen, a pioneering group that provides networking, training and development opportunities for young people working in the fruit industry. Its goal is to develop a global community of bright, talented and motivated individuals, with the common aim of building a successful and sustainable future for the fresh produce industry.

Fargro and 30MHz have both committed to sponsorship for the coming two years. During this period they look forward to supporting the broad range of educational and inspiring events hosted by NextGen, such as knowledge-sharing visits to exhibitions and training facilities throughout the UK and the 2021 conference, to be held in New Zealand.

This sponsorship will support NextGen members to unlock the power of their crop data, ultimately resulting in better quality and higher yielding outputs. 30MHz’s cloud expertise will allow growers greater access to, and analysis of, their key crop data. This enhanced understanding of the various stresses at crop level empowers growers to predict and prevent pest and disease issues, and manage these more effectively using Fargro’s innovative and robust IPM programmes.

Dr Joshua Burnstone, Fargro Technical Director says “The synergies between Fargro, 30MHz and NextGen are clear, and together we are confident this collaboration will provide the next generation of growers with access to innovation and knowledge-sharing opportunities that will be of huge benefit to the industry as a whole.”

30MHz’s Antony Yousefian is “delighted to become a partner of NextGen, and excited about the opportunities that will open up via collaboration with some of the brightest, most forward-looking minds in the industry today.”